Public Relations
One of the hardest areas of photography to get right.
You have to keep your client, the PR company, happy with snappy photography, keep their client happy by showing their product or message to the best advantage and catch the eye of the picture editors at newspapers and magazines with photographs that demand attention. With over 20 years of doing it, Phil Rider of Lighthouse Images has high success rates with publications. Heres a few samples of his work.